What's new at Sesamy
Product releases, publisher news and research from Sesamy.
- Product
A simpler account page for readers, rolling out from 12 October
The reader account page gets a simpler layout and a new look. Publishers move to the new version from the week of 12 October and can preview it today.
Read more - Market research
How Nordic readers pay, and what converts
Which payment method turns a checkout into a payment, and how do Nordic readers pay for single purchases? A look at checkout data across Sesamy publishers.
Get the report Denmark is now a Sesamy market. Danish publishers can sell in Danish kroner with Danish VAT, including the 0% rate for news.

- Business
Hegnar Media and four of its titles sign with Sesamy
Norwegian media group Hegnar Media signed with Sesamy on 25 September, together with four of its titles: Finansavisen, ABC Nyheter, Kapital and Interiørmagasinet.
Read more - Product
Auto-renewing subscriptions can renew onto new terms
An auto-renewing subscription can now renew onto a different product, a special price or a discount code. Publishers can change prices without the reader cancelling and buying again.
Read more Skånes Folkblad, a newspaper with news, culture and opinion from across Skåne in southern Sweden, is now live on Sesamy.

Bulletin, a Swedish news site with news from Sweden and the world, is now live on Sesamy.

You can now choose where readers land after buying. In the portal, set a "Redirect after purchase" URL for a whole paywall under General, or for one subscription option under Subscriptions. Without one, readers go back to the article they came from.
Subjekt, the Norwegian culture newspaper, is now live on Sesamy.

PC för Alla, the Swedish magazine and website about computers, IT security and new technology, is now live on Sesamy.

- Product
A new discount system, with intro offers paid upfront
Our new discount system is live. Readers can pay upfront for a set number of months and then move to the regular monthly price. Sesamy's team sets up discounts for you for now.
Read more - Product
A ready-made report for your circulation statement
Most publishers in Norway file a circulation statement with MBL. The Subscription Average report in the portal gives you the numbers for it, product by product. It works for Swedish audits too.
Read more - Product
Paid podcast episodes on Spotify with synced feeds
Publishers can show free and paid episodes on one Spotify show page. Listeners without a subscription see locked episodes and an offer, and subscribers hear the premium versions.
Read more Ehandel.se, a Swedish news site and meeting place for the e-commerce industry, is now live on Sesamy.

Customer support now covers all the Nordic languages and English, by phone, chat and email, through a new partner. Contact your client representative to find out more.

Monthly payout reports are now in the portal. Download each one as soon as it's ready, with the same detail as before, instead of waiting for an email.

- Business
Erna Media wins a WAN-IFRA award for single-article sales
Erna Media, formerly NWT, won Best in Audience Engagement in the regional division of WAN-IFRA's Digital Media Awards 2026 in Europe, for its single-article sales through Sesamy.
Read more - Business
Sesamy is now a Swish partner, with recurring payments
Sesamy is now a Swish partner and the first provider to offer recurring payments with Swish. Swedish publishers can sell subscriptions that readers pay for with Swish.
Read more AT (Anlegg & Transport), a Norwegian trade publication about construction machinery and trucks, is now live on Sesamy.

Hotellmagasinet, a Norwegian digital magazine for the hotel industry, is now live on Sesamy.

Manual payments have their own section in the portal, under Contracts > Manual payments. A red indicator in the menu shows how many bills need your attention, and bills are grouped as unsent, sent and paid.

Parat, a Norwegian trade union, is now live on Sesamy.

You can now create a prefilled checkout link from the Actions menu on a customer or a contract. Send it to the reader and they get a checkout with their details already filled in, so they can renew or sign up again.

Vårt Oslo, a local newspaper with stories from everyday life across Oslo, is now live on Sesamy.

- Product
A rebuilt checkout link builder, with a short link and QR code
The checkout link builder in the portal has been rebuilt. Set a pre-filled email, redirect URL, language, gift mode and UTM tags without code, and get a short link and QR code with every link.
Read more Episod is a publishing house and podcast platform for original storytelling. It releases its stories in print and as serialised audio, episode by episode, using Sesamy.
Drammen Live24 (DRM24), a local news site for Drammen and the surrounding area in Norway, is now live on Sesamy.

The portal has a new design. Everything is where you left it, with the same features and workflows, in a cleaner and more consistent look. It's the first step towards a portal that's easier to find your way around.

Selbyggen, the local newspaper for Selbu and Tydal in Norway, is now live on Sesamy.

Situation Sthlm, the Stockholm street paper sold by homeless vendors, is now live on Sesamy.

Världen om, a Swedish-language magazine of selected articles from The Economist, is now live on Sesamy.







