Paid podcast episodes on Spotify with synced feeds
Publishers can show free and paid episodes on one Spotify show page. Listeners without a subscription see locked episodes and an offer, and subscribers hear the premium versions.
Spotify's synced feeds pair a free podcast feed with a paid one and show both as one show. Sesamy supplies the paid feed, which holds only the locked or bonus episodes. The free feed stays with the publisher's hosting service.
Listeners without a subscription see the free episodes, the locked premium ones and an offer to subscribe. Subscribers see the premium versions alongside the free ones. The premium audio is still served through the hosting service, so playback statistics and dynamic ad insertion keep working for Spotify listeners.
The alternative is the standard set-up, where Spotify fetches the feed and hosts the audio itself. In the portal, each show now lists its feed type and its public Spotify link. To set up the Spotify partner integration, publishers talk to their account manager. The developer docs cover the rest.
