Dana is described in one word: BOLD. Without any resources and only a BIG VISION for Uganda, she created something great of nothing for the city of Kampala. Danas unique visionary journey started on a country bus in Uganda when a fellow traveler threw an empty water bottle through the window.

In her book Dana "My visionary journey from Sweden to Uganda - Don`t Think, Just do it!" She shares the purpose of storytelling as an opportunity for human contact. She includes her own successful principles for first-time entrepreneurs and others interested in entrepreneurship. Developing A New Africa (DANA) is a child and youth led organization that promotes health and environmental education in Kampala's schools. DANA`s goal is to change society in order to reach an improved standard of living through health initiatives.